December 1 – 5, 2025

December 1, 2025 – Watch Geographic Segmentation (1:14) and Occasional Segmentation (1:19 plays right after first). Remind students to use their Vocabulary Handout and pass out the Utility Marketing Student Handout. Show slides 46 to 66 of the Marketing Concepts – Segmentation segment. Students should complete Marketing Concepts – Segmentation – Student Notes and Assessment II. Complete Careers in Marketing – Crate & Barrel.
December 2, 2025 – Watch Why Burger Kings Moldy Whopper Is Marketing Gold and Why it Worked (with commercial and comparison to 7-year-old McDonald’s burger, 12:01 minutes). Remind students to continue using the Vocabulary Handout as reference. Show slides 67 to 75 of the Marketing Concepts – Marketing Mix segment. Distribute and complete the Marketing Mix Activity.
December 3, 2025 – Watch What is Marketing? (2:58). It has different perspectives of the concept. Remind students to continue using the Vocabulary Handout as reference. Show slides 76 to 91 of the Marketing Concepts – Marketing Mix segment. Students should complete Marketing Concepts – Marketing Mix – Student Notes and Assessment III. Complete Associations Activity.
December 4, 2025 – Remind students to continue using the Vocabulary Handout as reference. Show the Marketing Concepts – Trends in Marketing & Advertising segment (slides 93-107). Students should complete Marketing Concepts – Trends in Marketing & Advertising – Student Notes and Assessment IV. Complete Target Market Activity.
December 5, 2025 – Complete the Crossword (link) as a review (PDF Version). Students should complete Marketing Concepts Vocabulary and Assessment V.
December 8, 2025 – Remind students that Price is part of The Four P’s of marketing. Pass out WalMart Movie Follow-up Questions. Begin watching Walmart: The High Cost of Low Price.
December 9, 2025 – Complete watching Walmart: The High Cost of Low Price. Turn in questions.
December 10, 2025 – Do current customers still feel the same about Walmart? Complete Walmart’s customers love its low prices but still have gripes. Pass out Progress Reports for missing assignments. Students catch-up.
December 11, 2025 – Begin Advertising for Business in iCEV. Review the linked Advertising for Business Vocabulary Handout, to use as a reference material. Individually review the History of Advertising PowerPoint segment in iCEV. Complete Student Notes – Advertising for Business – History of Advertising and Assessment I.








